Yes Chef Meals: A Bespoke eCommerce Experience for Chef-Cooked Convenience

We recently partnered with Yes Chef Meals, an Australian-owned brand serving up premium chef-created ready-made meals designed for today’s fast-paced lifestyle. From initial concept to full launch, we collaborated closely with the Yes Chef team to bring their delicious vision to life through a completely custom-built Shopify experience.

Yes Chef Meals offers a standout range of nutritious, flavour - packed meals using high-quality, locally sourced ingredients. Designed for singles, couples or families, each dish is portioned and prepped for maximum convenience—no pots or pans required. A key differentiator is their Air Fryer meals, delivering quick cook times without compromising taste or texture. Whether it’s Sous Vide Sirloin Steak & Chips, Honey Soy Salmon or Korean Chicken with Braised Vegetables - every meal is crafted to satisfy. And don’t forget dessert! Sticky Date Pudding, Bread & Butter Pudding and Chocolate Brownie round out the experience.

Our role was to bring their premium offering into the digital space with a Shopify site as refined as their menu. We delivered a full UX / UI design using Figma, developed a custom Shopify theme from the ground up and handled all functional testing, performance and speed audits and end-to-end user testing to ensure a seamless shopping experience. In parallel, we implemented on-site search optimisation best practices to support discoverability from day one.

With a beautiful interface, intuitive navigation and a focus on converting hungry customers into loyal fans, the Yes Chef Meals site reflects the brand’s mission: to make gourmet meals more accessible — one Air Fryer at a time.

Explore the full menu and experience the new site at: yeschefmeals.com.au.