Detailed Keyword Performance Analysis
Analyse keywords to refine SEO strategy.
Purpose of Keyword Audits
A keyword SEO audit assesses the performance and effectiveness of your keyword strategy. It helps identify opportunities for optimisation and ensures that your keywords align with your business goals.
Audit Process
Our audit begins with a comprehensive review of your current keyword strategy. We analyse keyword rankings, search volumes, and competition to evaluate how well your keywords are performing.
Identifying Gaps
We identify gaps in your keyword strategy, such as missed opportunities or areas where your site is underperforming. This includes assessing keyword relevance and aligning with user search intent.
Optimising Keyword Usage
We provide recommendations for optimising keyword usage on your site. This may involve updating meta tags, improving content relevance, and targeting additional keywords to enhance search visibility.
Competitive Analysis
We conduct a competitive analysis to understand how your keyword strategy compares to that of your competitors. This helps identify opportunities for differentiation and areas where you can gain a competitive edge.
Monitoring Performance
Post-audit, we track keyword performance to measure the impact of our recommendations. This includes monitoring rankings, traffic, and engagement to assess the effectiveness of the optimised strategy.
Adjusting Strategy
Based on performance data, we make ongoing adjustments to your keyword strategy. This ensures that your keywords remain relevant and continue to drive targeted traffic to your site.
